Tuesday, December 27, 2011

Now Open — iStore Aruba, the First Apple Concept Store in the Southern Caribbean

October 7th, 2011 - Surrounded by well-wishing family members and friends Milo Croes Jr. made his dream of many years come true, that of opening the first Apple iStore in Aruba and watching with great pride the recent ribbon cutting ceremony, at Ponton 67-B.

The stylish, contemporary store will be selling only Apple products and all Apple related products and accessories. As Aruba’s first iStore, it will be serving both the local and the tourist markets, bringing the Apple brand and culture closer to the community here.

Milo Croes Jr. reports the entire family was anxiously waiting for opening day, having discovered the ease of using MAC computers many years ago, in the spirit of the famous saying: Once you go MAC, you never go back.

The new iStore, he explains, will deliver quality products, backed by the Apple guarantee and enhanced with added value for shoppers, by means of training and educational programs. The opening of the store, he adds, was made possible just recently, in fact this month, October of 2011, when Apple initiated a WORLDWIDE Apple iStore program, known as AAR PLUS, Apple Authorized Reseller Plus Program.

The opening of the iStore Aruba was affected by family members and featured the release of colored balloons in the style adopted by Apple concept stores world over. The family also filmed the opening for YouTube, determined to spread the word internationally that Aruba is among of the most technologically advanced countries in the world.

Apple computers, says Jouel M. Croes, an architect by profession and Milo’s dynamic son, have become the most developed, leading innovative computers of all times, and Aruba should be proud to have its own iStore, attesting to the island’s level of development. Milo incidentally is the modern day word in Greek for Apple, he banters, apparently, my father was destined to open a store by that name!

For the coming month, the iStore Aruba offers a special for anyone who buys an Apple computer, by entering their names in a campaign to win a MACBOOK AIR 11.6″

Pictured here the ribbon cutting with the release of colored helium balloons. Guests were treated to champagne and hors d’oeuvres, as they toured the just-inaugurated facility, and witnessed the first store-purchase of an Apple computer in Aruba!

For more information contact the iStore Aruba, (Dynamic System), Ponton 67-B, Unit 2, Tel: 5886248 / 5882167, email: info@istorearuba.com, Owner/Director: Milo J. Croes and Jouel M. Croes.